American Express customers are the beneficiaries of a new initiative that is aimed at increasing the privacy and security of the e-commerce experience by giving shoppers disposable credit card numbers.
Amex have announced their American Express Private Payments initiative – a free service that is to launched in October. Customers will receive a randomly generated, one-time-only credit card number for each online purchase they make. American Express, in tandem with Privada, plans to release another initiative before the end of 2000 that will give online shoppers control over how much personal data they part with when visiting Web sites.
This is an interesting new development that could, if implemented in a user-friendly way, make a real impact on the security issues relating to e-commerce and credit card use in general.
We invite your comments: Please click here to commentTagged in: Latin America (Includes the Caribbean)